01 February 2011

Illamasqua at IMATS 2011...

This weekend saw Make-Up enthusiasts, students and professionals from around the globe in attendance at the annual IMATS show! Rapidly becoming the hottest date in the Make-Up calendar, the professional team, headed up by Spob have been busy preparing to present Illamasqua at IMATS for many months!

For those of you who visited the Illamasqua stand at IMATS this year, I’m sure you will agree that the team were out in force! National Make-Up artists, graduate Make-Up artists and many of the Head Office team went down to share their expertise and offer their creativity to the show attendees this weekend.

Sigrid from the Head Office team with her IMATS transformation

As such an exciting event and with so many talented and inspiring creatives under the impressive roof of Alexandra Palace, the show promised, and delivered, an array of colour, self-expression and passion that was so wonderful for the Illamasqua team to share in.

Alex Box

Alex Box, Creative Director for Illamasqua performed a Make-Up Transition to music that saw the venues 700+ seats filled and the doors bursting with eager aspiring Make-Up artists all looking to see Alex at work.

David Horne, Director of Product Development & the School of Make Up Art shared an exciting announcement from Illamasqua, ‘The Illamasqua Distinction in Make-Up Artistry Awards 2011’ which will be launching soon. To find out more and to learn about how to register, click here

Thank you to all those who visited Illamasqua at IMATS this year, the Illamasqua team were thrilled by the response to the stand and cannot wait for 2012…


  1. I love seeing your feats. Absolute amazing artistry.

  2. Alex,
    You're such a fantastic artist!
    I was there and saw your work,

    Kind Regards,

    Anna Kovanidou(from Greece)



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