06 October 2009

Another amazing masterclass event

Following the huge success of our London masterclasses, we thought it was only fair to give our fans up north a piece of the action! So on Saturday 3rd October, our long-awaited Manchester Masterclass took place. And it was well worth the wait!

Alex Box flew in especially from Paris fashion week to lead the two classes – 'Night-time Divas' and 'Dare to be different'. While she created key looks, International Make-up Artist, Adam, talked through the products and techniques, much to the delight of the eager audience! The crowd was a real mix of professional make-up artists and beauty lovers, all looking for new ways to uncover their alter egos. Judging by the pictures, I’m pretty sure they all did!
The counter was absolutely swamped after each session, as everyone rushed to get their hands on their favourite products from the class. This created a real buzz in store, and Illamasqua definitely became the centre of attention for the day – which we LOVED!! So much so that we actually ended up selling out of lots of our Dystopia products, foundations, primers and brushes.

Hopefully everyone who attended had as good a time as we did, and of course, hats off to the wonderful Ms Box!

1 comment:

  1. I hate that you guys are not in Italy! Please can you ask your head of Illamasqua to bring the Illamasqua to Italy? We have Milan fashion week and this event would be great around that time - lots of italians to see the wonderful Alex!! xxxx


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