If you haven't yet seen it, log on to www.illamasqua.com to view our brand new website and webshop.
We listened to feedback from our customers, the online make-up communities and our artists and about five months ago decided to re-develop the website to create a unique and innovative experience. It finally launched at 11:02pm last night!
The new home page will keep you up to date with all the latest news, collections, events and promotions from Illamasqua.
There is an independant review section, the alter ego gallery is now easier to navigate and eventually we will be putting videos of our counter experiences up here!
We have made the shopping process easier and more fun for you too, for example we now suggest complimentary products, have swatches to give you a better idea of texture and colour as well as individual product descriptions. Each product is also grouped according to colour and if it features in a collection, it can be searched through the 'collections' tab.
All the swatches were done by Halimah and myself, so we feel especially proud to see it all come together.
Have an explore and let us know your feedback!
Tom Ford Cheek colour
15 hours ago